In this episode of Gamification Talk Radio we explore how to gamify your social media sales and marketing activity using the Rise Leaderboard.
Our guest, Toby Beresford explains how you can increase engagement around your product or service, create entirely new profitable businesses, and become friends with the most influential people in your industry... because of the power of gamification.
Here a case study that you can model from Glass of Bubbly -- a company that went from startup to successful publishing business using a gamified leaderboard for the champagne industry.
For more on how to use gamification in your business, meet Toby and Monica in person this week at the Gamification World Congress in Barcelona, Spain. More information at this link: https://gamification.world/congress/gwc-2015
About Toby Beresford: Toby specializes in building engaged teams and communities via digital media. He is the founder and CEO of universal scorekeeping platform Rise. Previous to Rise he founded and sold the social media agency 'Nudge'. Toby is a founder of GamFed.com the professional association for gamification, a top 10 'Gamification Guru', and a regular contributor to Sky News as a Social Media Expert. And … he also plays a mean game of ping pong. Connect with Toby at http://www.rise.global and on Twitter @tobyberesford.
About Your Host: A gamification keynote speaker and designer, Monica Cornetti is rated as the #1 Gamification Guru in the World by UK-Based Leaderboarded. She is the author of the book Totally Awesome Training Activity Guide: Put Gamification to Work for You. Monica’s niche is gamification used in the corporate environment. Connect with Monica (@monicacornetti) www.monicacornetti.com
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