Monica Cornetti the Founder and CEO of Sententia, a global consortium of gamification gurus, is ranked this month as the #1 gamification guru in the world by UK-based Leaderboarded.
Cornetti explained, “Fundamentally, gamification is a technique to influence and engage people to solve problems, perform certain actions, and hopefully have a little more fun while on their way to achieving workplace objectives.”
Gamification of real-world activities represents a powerful technique which can drive motivation in individuals, differentiate an organization from other similar organizations, and help generate loyalty to the organization, its products, or its message.
This isn’t the first time Cornetti has been ranked as the #1 Gamification Guru in the world. Each month UK-based Leaderboarded produces a list of the Top 100 Gamification Gurus in the world using an algorithm that calculates Klout scores, website Alexa rank, and other factors to find the most credible voices in gamification.
When asked about the importance of the ranking as #1 Cornetti replied, “At Sententia, we take the idea of gamification very seriously. Gamification is a complex process that involves multiple stages. It is necessary to understand the objectives of the organization, evaluate challenges in achieving the objectives, and to be familiar with the motivations of employees to reach the objectives.”
She continued, “We publish daily blogs, a weekly gamification talk radio program, a GamificationScope periscope network, free videos, online courses… you name it! As we continue to evangelize the Talent Development field about the power of gamification, many organizations are realizing that by adopting playful, motivational design into their training programs, they are offering employees a much more engaging learning experience. And our case studies show that Gamification is effective for instructor-led, online training, or eLearning programs.”
Cornetti smiled and added, “I've said it before and I’ll say it again… making business processes compelling by making them fun is about the most fascinating and coolest thing I can think of!”
Sententia is a global consortium of gamification professionals. As a consortium, the Sententia members have a 5-prong approach to meet the business and performance objectives of its clients that includes: Gamification Design Strategy, Process Audits, Education and Certifications, Speakers Bureau, and Off-the-Shelf Training Programs. Sententia is the ONLY organization to offer three levels of Gamification Certification for Human Resource and Talent Development professionals that is recognized and approved by HRCI, SHRM, and ATD for recertification credits.
For more ideas on leveraging the power of gamification in your organization check out the list of online and LIVE regional gamification workshops and certifications at www.sententiagames.com.